
David H. Chae, an assistant professor of epidemiology at the University of Maryland School of Public Health and the lead author of the study, stated that “racial disparities in health and disease represent a significant public health concern. Research suggests that racism is a major culprit that contributes to the gap in mortality between Blacks and Whites. Our study points to the utility of an Internet-search based measure to monitor racism at the area-level and assess its impact on mortality.”
The results show that Black mortality was higher in areas where racist Google searches were the most prevalent. And the differences in Black mortality rates persisted even when the results were adjusted for overall White mortality rates, educational levels, and poverty rates.
The paper, “Association Between an Internet-Based Measure of Area Racism and Black Mortality,” was published in the online journal PLOS ONE. It can be viewed here.

