The Digital Media and Communications Manager plays a crucial role in the work of the Martin Marty Center for the Public Understanding of Religion, particularly in the development and implementation of the Center’s communications and marketing strategies. Reporting to the Executive Director of the Marty Center and working closely with its Program Manager, the Digital Media and Communications Manager shapes the Center’s online identity. Primary responsibilities will include website maintenance, social media management, and event publicity. The Digital Media and Communications Manager also develops and oversees the Center’s multi-media projects, including its work in film and audio.
- Contributes to the Center’s overall research and programming agenda.
- Provides input on and executes strategy for the Center’s online presence, including digital communications and platforms.
- Manages all digital and social media assets. Associated responsibilities may include website development, routine website maintenance, written and visual publicity, compiling and analyzing relevant metrics based on established strategic goals.
- Plans, develops, and produces audio/visual projects, working closely with staff, faculty, students, partners, and vendors.
- Maintains knowledge of developments in subject matter related to the Center’s mission and goals (for example, understanding how religion is being discussed on public platforms, including in news and social media).
- Manages outside vendors including website developers, video production, and graphic designers to ensure project scoping and timely completion.
- Networks with other units at the University and represents the Center in communications and marketing-related arenas.
- Networks with community organizations and journalists to build relationships and partnerships that advance the Center’s goals.
- Plans, develops and disseminates information designed to keep the public informed of the organization’s programs, accomplishments, or point of view, with moderate levels of guidance and direction.
- Accomplishes assigned duties through two or more of the following: written communications; visual/graphic media, which may include Web site development and maintenance; avenues of digital communications and social media. The incumbent is still acquiring higher-level knowledge and skills.
- Solves a range of straightforward problems, as work assignments are difficult and broad in nature, usually requiring originality and ingenuity. Manage digital and social media assets (including routine website maintenance); compiles and analyzes relevant metrics based on established strategic goals.
- Continues to build knowledge of the University, processes, and customers.
- Performs other related work as needed.
