For the past decade, presidents and other administrators at campuses of the California State University system have set aside one Sunday in February to visit local African American churches in communities near their universities. The “Super Sunday” events were designed to increase awareness of educational opportunities for Black students at CalState campuses.
The recruiting effort has been successful in raising awareness of California State University campuses in the Black community. The university system estimates that more than 600,000 students have received information at these Super Sunday events.
But over the course of the decade-long campaign, enrollments of African Americans at CalState campuses have actually decreased. In 2004, Blacks made up 5.8 percent of total enrollments at CalState’s campuses. In 2013, African Americans were 4.6 percent of total enrollments.
The demographics of the California population are changing with Blacks now a smaller percentage of the overall population. Also, the Great Recession of 2008-09 dampened the educational prospects of many minority students as state cutbacks reduced the number of overall places available for students at many campuses.